Dearbump

What's in the box: Rather than a physical box, you get app access with weekly pregnancy updates, baby tracking tools and messaging with a midwife.

Dearbump is mainly a pregnancy app, not a classic subscription box. It was made by mums for mums and focuses on giving you reassurance during pregnancy and after birth. You start by answering a few questions so the app can tailor itself to you. After that you get weekly explanations of what is happening with your baby and your body, tools to track your baby's growth, and the option to message a midwife with your questions. The site does not make clear whether a physical box exists at all. It has a cart and pages for shipping and returns, which suggests some products are for sale, but the main pages do not say what would arrive at your door, how often, or what it costs. The price of the app and the midwife messaging is also not shown up front, so check before you sign up. The midwife access is the best feature, because quick, personal answers from a qualified professional are useful between appointments. It adds to your own midwife or GP but does not replace them, and urgent worries should still go to NHS services. If you want a box of treats, look elsewhere. If you want guidance and support on your phone, Dearbump is worth a look.